How to make a bestseller.
The third day of the antitrust trial over the sale of Simon & Schuster to Penguin Random House offers a fascinating glimpse into the workings of the publishing industry, from big advances to marketing plans—and how publishers decide where the big bucks should be placed. These extracts from testimony were published in Publishers Lunch industry newsletter, August 4, 2022. S&S attorney Stephen Fishbein walked S&S CEO Jonathan Karp through several significant deals to demonstrate