If you want to land a publishing deal for your memoir, there is one thing you need: a standout book proposal to submit to literary agents...

When a reader picks up a nonfiction book, they expect to get something out of it—a solution to a problem, a way to improve their life, or...

What IS a message (AKA proposition) for your book? And how the heck do you come up with one? I like the way industry guru Jane Friedman...

In my last post, I talked about defining your target reader—who they are, what you know about their interests, their age, and other...

You might be wondering why you need to be so specific about your target readers. Narrowing down your focus to a specific group will allow...