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How to Plan the Structure of Your Book.
Although non-fiction books don't follow the classic narrative arc of novels, they still need to take the reader on a journey of...
Sally Collings
Jun 21, 2024


6 tools for nonfiction authors.
The water dispenser in our fridge has been leaking for over a week now. Drip, drip, drip. You can imagine that one drip per second adds...
Sally Collings
Jun 14, 2024


What It Takes for a Publisher to Want Your Book: The Real Deal
I see you, aspiring authors. You’ve got an incredible story—maybe it’s about riding on the back of a shark from Alaska to Hawaii. Sounds...
Sally Collings
Jun 6, 2024


Leadership Memoirs and Why You Should Write One (Yes, You!)
Calling out to business leaders, social activists, change-makers, and sports champions – this one’s for you. Ever thought about writing a...
Sally Collings
May 30, 2024


Adding voice, vision, and value for ADHD authors.
I’m so excited to tell you about a new service I’m launching, offering writing and editing services specifically for nonfiction authors...
Sally Collings
Mar 21, 2023


Terrible publishing advice for memoir writers.
This week, I’m offering the 5 worst pieces of advice a memoir writer can follow if they want to land a publishing deal. #1. Think of your...
Sally Collings
Dec 2, 2022


Publish me! (I’m begging you.) Writing a query letter for your memoir.
You’ve written your memoir, you’ve produced your book proposal. Now it’s time to reach out to your chosen literary agents and/or editors....
Sally Collings
Nov 28, 2022


Do I need a million social media followers to impress a literary agent?
Let's be brave and tackle what some writers consider to be one of the hardest parts of a book proposal: the Platform & Marketing section....
Sally Collings
Nov 18, 2022


Who are you? And who’s going to read your memoir?
In my recent blog posts, we’ve looked at what a book proposal is and what agents look for. We’ve discussed the overview and how to gain a...
Sally Collings
Nov 11, 2022


Writing about writing is the hardest thing.
The day has come. You’ve written, polished, and honed the manuscript for your memoir. Go you! Now it’s time to get that baby out there,...
Sally Collings
Nov 4, 2022


Memoir writers! How will you catch a literary agent’s eye?
If you’re pitching your memoir to literary agents, the million-dollar question is this: how do you catch an agent’s eye? Impress the...
Sally Collings
Oct 28, 2022


Fall in love with your book proposal: especially for memoir writers.
You’ve written your memoir. Now what? Finishing your memoir is not the end of the path to publication. You’re going to need a book...
Sally Collings
Oct 20, 2022


It’s twins! Kind of. Two new courses to help you write your book proposal.
This week I’m launching not one, but two new courses to help writers who are wrestling with their book proposal—whether they’re already...
Sally Collings
Oct 14, 2022


How to make a bestseller.
The third day of the antitrust trial over the sale of Simon & Schuster to Penguin Random House offers a fascinating glimpse into the...
Sally Collings
Aug 4, 2022


Two authors tell: when it comes to marketing your book, relationships matter.
In this post, I’m continuing my conversation with Meredith Sandland & Carl Orsbourn (Delivering the Digital Restaurant: Your Roadmap to...
Sally Collings
Jul 20, 2022


Two authors tell: create a voice around your idea
In this post, I’m extending my discussion with Meredith Sandland & Carl Orsbourn (Delivering the Digital Restaurant: Your Roadmap to the...
Sally Collings
Jul 11, 2022


Two authors tell: promoting your book, the unvarnished truth.
In this post, I’m continuing my discussion with Meredith Sandland & Carl Orsbourn, authors of Delivering the Digital Restaurant: Your...
Sally Collings
Jul 6, 2022


Two authors tell: promoting your book, the unvarnished truth.
I’ve been blessed to work with some amazing clients who have had great success with their books. They have signed deals with leading...
Sally Collings
Apr 11, 2022


Fearlessly Different: a shout-out to author Mickey Rowe.
One of the most rewarding projects I worked on last year was Mickey Rowe’s book, Fearlessly Different. When Mickey approached me, he had...
Sally Collings
Apr 4, 2022


Why every author should visit a bookstore.
What with pandemics and such, it’s been a good while since I visited my local bookstore. I continue to spend inordinate amounts of time...
Sally Collings
Mar 28, 2022
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